About Us: Not Your Father’s Web Marketing Company
Blue Label Marketing was founded in 2012 by a group of people with diverse talents and backgrounds. Each of us, long ago, had a first experience with Web Development and all found it to be frustrating and the results ultimately a letdown. It shouldn’t be hard or disappointing. We’ve all heard the nightmarish stories of the nephew that could never quite get the project finished or the agency that aired on the side of edgy just to win awards. There is a better way. At BLM, our business model relies on repeat business so we want to give what best fits you and your audience now — quickly and cost effectively. Our marketing services then reach out to old and new audiences inviting them to experience your new and improved online brand and join in the conversation.
Our Approach: Go Ahead, Draw Back the CurtainWe believe full disclosure and no surprises.
Our pricing matrix keeps the process honest. Not just transparent but understandable. You know exactly what services you’re getting, up front, at what cost and when. We’ll never sell you more than you need and continually provide the information you need to measure your return on investment. Our job is to provide you with an easy transition and inexpensive when you decide it’s time for another face-lift. And of course what’s the point of having a Web site if no one knows about it? With our built-in Search Engine Optimization (SEO), and online marketing packages you’ll see your online traffic increase and turn to profit. We deploy the appropriate level of security and reliability to fit your needs and have the ability to ramp-up or ramp-down all of our services “on demand.” Some of our clients want to get involved in every step of the process and some just want it to work without getting bogged down in the details. Whichever way you prefer to partner with us, we will accommodate.
Our Philosophy: Plan for Change or Change Your Plan
Your site is a colored tile in the shifting mosaic that is the Web. A Web site is never finished. We can build your scaffolding and we can help fill it, but it can never be full. It does however need to be displayed appropriately. Offer your audience the information they can make sense of, and an experience that appeals to them. When your audience’s needs change, it is time to change with them. Together we can keep your Web presence relevant. It must continually evolve as your business and the Web advance. It is important to capture who you are without getting hung up on a false ideal. You can’t be all things to all people at all times. You don’t always wear the same outfit, right? Sometimes your company wears its best suit and tie and other times it ventures out in high performance active wear. A different look for different moments in life yet all of them are equal representations of you and your business. We deliver platforms you can try-on, update or change with relative ease and limited expense.